Designer and illustrator
He has worked for The New York Times, New Yorker, Time, Washington Post, Harvard University, National Geographic, Greenpeace, Penguin Random House, Vueling, UNESCO, Camper, Banco Sabadell, Louis Vuitton, Netflix, Warner, Centro Botín, Centro Dramático Nacional, Zara, Microsoft, or El Deseo, among others.
His work has been recognized multiple times, including by the Society of Illustrators (Illustrators 55, 56, 60), American Illustration (AI33, AI34, AI38, AI39), Print Magazine (New Visual Artist 2013), Junceda Awards (2013), Gráffica Awards (2010), Laus (Grand Laus 2016, Gold 2017, Silver 2018), D&AD Pencil (2017), The Society of Publication Designers (Oro 2018), Feroz Awards (2022) and Society for News Design (2022). He has participated in exhibitions in New York, London, Mexico, El Salvador, Tallinn, Seoul, Rotterdam, Paris, and Rome. Since 2015, he has been a member of AGI (Alliance Graphique Internationale). In 2020, Forbes selected him as one the 100 most creative professionals in Spain.
He has been a lecturer at the Istituto Europeo di Design, Elisava, BAU and IDEP, and he often conducts workshops and gives lectures at various international art and design schools.
He has yet to write a chid, plant a book, or bring a tree to life.
Co-Founders and Directors of This is Libre
They entered McCann together as trainees and rose to lead the creative department of the largest agency in the country at a time when women were notably underrepresented, achieving the Agency of the Year award several times. Two years ago, they decided to leave the multinational to start their own project, This is Libre, where ideas take precedence over structures. They have accumulated over a thousand awards at the most prestigious advertising festivals in the world, such as Cannes, Eurobest, NY Festivals, El Sol, or El Ojo de Iberoamérica, and they are the most awarded creative professionals in the history of the Club de Creativos (c de c).
Through their campaigns, they aim to foster unique conversations between people and relevant topics that connect brands with society, achieving remarkable results in both public opinion and sales. Their accolades include being featured on Forbes’ Most Creative in Business list, serving as president and member of c de c, and holding board positions at The One Club of New York, among others.
Both are mothers, and their respective daughters serve as great sources of inspiration.
University de Murcia
His teaching career included positions at the Spanish National Distance Education University (UNED) in Elche and Cartagena, and at the University of Málaga. He has completed four six-year research and transfer periods. He received the VII International R&D Award from TEA Ediciones, for the CREA Test on Creative Intelligence, and shared the National Research Award “Diego Manzano”.
He is the Lead Investigator of the research group “Psychodiversity and Health” and the Director of the Centre for Creative Therapy Studies at the University of Murcia. He was the Lead Investigator of the project titled “Creativity and Innovation Factors” for the Spanish Agency for International Development Cooperation, within the Ministry of Foreign Affairs and Cooperation.
He was appointed as a Collaborator in the Prosecution Office of the High Court of Justice of Murcia. Also, he served as president of the AIIDI (Ibero-American Association for the Research of Individual Differences) from 2016 to 2021.
In addition to the CREA test and the book “Creatividad, desafiando la incertidumbre”, he has published numerous articles in scientific journals, primarily focused on creativity, its assessment, and its relevance in educational contexts.
Ricardo Marín Viadel
University of Granada
Areas of interest: Visual Arts-Based Educational Research, A/r/tography & Visual A/r/tography, and contemporary drawing on archaeological material heritage.
Among his recent books and exhibition catalogues, we can find Inteligencia Artificial en Educación y Creación Artística (2024), Arte para aprender. catálogo razonado 2013 -2022 (2023), Pares fotográficos: imágenes, arte e investigación (2022), Pinturas murales de las habitaciones del emperador Carlos V en la Alhambra: una hipótesis visual (2021), Aprendiendo a enseñar artes visuales: un enfoque a/r/tográfico (2020), Ideas visuales. Investigación basada en artes e investigación artística (2017), Vindicación de cinco obras de arte etruscas en el museo arqueológico de Granada (2017), Arqueología y dibujo contemporáneo en el museo de Cádiz (2016) or Las Incantadas. Una instalación de dibujos contemporáneos monumentales a partir del patrimonio cultura de Macedonia, norte de Gracia (2013).
Founder and creative director of As Peaky Branders, co-founder of the Oh! Sister school, and partner and board member of Más Mujeres Creativas.
When it came time to choose what to study, I was torn between three options: journalism – advertising – psychology. I left it to chance, and I ended up studying Advertising. Just like that, a bit by coincidence.
Since then, I have worked for several brands at both regional and national levels (including Estrella Galicia, Vivesoy, Café Mocay, Leche Pascual, Larsa, Bodegas Paco&Lola, GADISA, R Telefonía), as well as for organizations and institutions (tourism promotion campaigns in Galicia or awareness-raising campaigns against gender-based violence, among others), and I even had the pleasure of working with the band Tanxugueiras in the creative process of their latest album
Up to this point, that’s the beautiful part.
But what is often missing from bios is that during my 15 years of experience as an advertising creative, I lost count of the times I considered changing professions. Precarious salaries, time constraints in the creative processes, the invisibility of women and the lack of values made me contemplate more than once quitting everything and preparing for civil service examinations. Then, one day I had a click moment (or perhaps a crash!) and began surrounding myself with other women professionals who shared the same problems and the same detachment regarding the type of advertising we were producing… and I realized how essential our narratives, perspectives, and skills are to transform the advertising industry from both within and outside.
This purpose has restored the sparkle in my eyes and provided me the motivation I needed to establish “As Peaky Branders”, a bet on transformative creativity, with a focus on quality of life, from a rural perspective, while fostering collaboration networks among women creatives.
A year ago, I co-founded the first school for female creatives run by female creatives, called Oh! Sister, alongside my Basque colleague, Cristina Guezuraga, which is now in its third cohort. And I recently joined the board of Más Mujeres Creativas to promote change withing industry.
I believe that a different approach to advertising is possible.
Fine-Art Photography, Design and Graphic Arts
He has presented his work in renowned venues such as ARCOmadrid, the MADATAC Biennial, the Ukraine Biennial, and the Valencia Biennial, among others. His work encompasses disciplines such as photography, installation and video art, and sometimes incorporates XR technologies, such as virtual reality, video mapping, holography, and 360-degree experiences, thereby exploring new narrative media.
Additionally, he directed an experimental documentary on creativity, which was selected by the MICMXIFF International Film Festival in Mexico City. In recent years, he was worked in advertising agencies, serving as an art director while combining his creative efforts with the implementation of artistic and cultural projects.
Andrea Gonçalves Lazo
Andrea possesses both a creative and logical mind.
Also, she has over eight years of experience in the communication and creativity sector, where she has been analysing brands and developing strategies.
She has global experience across North American, Latin American, and European markets.
She is eager to learn, grow, and continue attracting talent in all areas of the creative industry. She also wishes to share her journey with the attendees.😉
Laura Pintos Pereira
Laura Pintos Pereira studied Communication and Public Relations at the University of Vigo (2009-2013) and completed her training with a master’s degree in Advertising Art Direction (2013-2014), where she received the Egeria Award for her final project “Échale huevos”. With over 10 years of experience at Inditex, she currently serves as the Communication, Social Media & Content Manager at Zara Home, where she leads global communication strategies, public relations, events, and brand content management. Previously, she worked in communication agencies as both an Art Director and an Account Executive.
